Optimizing Website Pages

In this section, we are going to talk about how to optimize all of our web pages using Real Estate SEO.

What is Real Estate SEO? Showing up in the search engines when people are looking for someone to help them buy or sell a property.

We optimize our website by providing keywords to our page’s meta tags (title and description), headers, and content.

Here are some examples of the meta tags to use on the following pages:

• Homepage
  • Title: [Name or Business Name] – Realtor in [CITY]
    • Example: Jacob Shireman – Realtor in Houston
  • Title: [Name or Business Name] – Buy or Sell Homes in [CITY]
    • Example: J&M Realty Group – Buy or Sell Homes in the Houston area
  • Description: Explore the [CITY] real estate market with the best local REALTORS. Let [NAME OR BUSINESS] help you buy or sell a home in the greater [CITY] area today!
    • Example: Explore the Houston real estate market with the best local REALTORS. Let J&M Realty Group help you buy or sell a home in the greater Houston area today!
• Featured Properties Page
  • Title: [Name or Business] – Search [CITY] Homes for Sale & Real Estate
    • Example: Jacob Shireman Realtor – Houston Homes for Sale & Real Estate
  • Description: Search homes for sale across [CITY] including [SURROUNDING AREAS] and more. Listings include large photos, local school info, and more.
    • Example: Search homes for sale across Houston including Sugar Land, Katy, and more. Listings include large photos, local school info, and more.
• Resources
  • Title: [CITY] Real Estate Blog & Resources – [CITY] Realtor
    • Example: Houston Real Estate Blog & Resources – Houston Realtor
  • Description: Keep up-to-date with the real estate market in [CITY] with the [CITY] real estate blog. Gain great insights from our [CITY] realtors!
    • Example: Keep up-to-date with the real estate market in Houston with the Houston real estate blog. Gain great insights from our Houston realtors!